Phoenix PULSE Technology powered the driving experience of car enthusiasts at the 2018 Auto Focus Summer Multi-Brand Test Drive Festival, the country’s biggest outdoor test drive festival, on April 13 to 15 at the Mall of Asia Concert Grounds.
The three-day event, which gathered major car manufacturers and importers such as Ford, Honda, Jeep, Mitsubishi, Nissan, Peugeot, Subaru, Suzuki, and Toyota, offered free test drives on their latest vehicles within a test drive course.
As part of the partnership, 16 participating vehicles lined up at the Phoenix Petroleum Mall of Asia Station at the early morning of April 13 for a free full tank of Phoenix fuels with Phoenix PULSE Technology—a fuel additive with advanced cleaning and protection properties for enhanced power and acceleration.
“Earlier this year, we launched Phoenix PULSE Technology across all our fuel products in fulfillment of our goal to become the most preferred and credible alternative to the bigger players. We are proud to be the presenter and the official fuel supplier of the 2018 Auto Focus Multi-Brand Test Drive Festival. I believe this event is a great venue for us to further showcase how Phoenix PULSE Technology can make car enthusiasts feel their drive alive with every turn,” Phoenix Petroleum Chief Operating Officer Henry Albert Fadullon said.
Aside from the test drive activities, Phoenix also revved up the guests with various pulse-racing mini games, a raffle activity, and by giving away prizes such as fuel coupons and lubricants at the Phoenix Petroleum booth.
Phoenix Fuel Masters Willy Wilson, Joseph Eriobu, Marvin Hayes, and Rey Guevarra joined in on the fun by visiting the Phoenix booth and by test driving their dream cars powered by Phoenix PULSE Technology.
Organized by Sunshine Television, the producers of Auto Focus, the bi-annual free test drive event aimed to provide customers with the ease to compare multiple cars at a single place. The next multi-brand test drive fest is set to happen in November this year.